top of page

Why I Do This
'Personal Finance' is this thing that online influencers, and financial experts over complicate so you feel as though you need them and their garbage.
At the end of the day, what constitutes good money habits and behavior is naturally embedded within all of us from birth.
You feel it everytime you impulse purchase something you don't need, everytime your gut aches when opening your mobile bank app, or the dread of knowing you cannot leave your job because you need the paycheck.
I believe that personal finance is a fundamental life skill that has been hijacked by a world designed to extract every cent from you (including influencers and financial advisors) - a world that weaponizes your psychology, your fear and your shame.
bottom of page